本課程主要學習市場營銷學的基本原理及其在實際商業環境中的應用。內容包括市場機會分析，目標市場選擇，營銷組合制定與營銷活動管理。重點介紹完整的營銷方案使學生獲得優化營銷決策的基本技巧。
If you're thinking of the Oxford MBA, want to know more about Saïd Business University and lifestyle in Oxford, or have an interest in remaining up to date with application deadlines and information from our MBA college students, make sure you complete the shape beneath to introduce you to our staff.
We are aware that when men and women truly feel at ease to specific themselves within an genuine way They're totally free to prosper.
Researching abroad being an exchange scholar for a minimum of a single quarter (Be aware which the courses shall be English lectured.)
符合報考條件的考生可申請參加提前批面試，該成績僅招生當年有效，詳情請參閱提前面試安排。
The median annual base commencing wage US companies system to supply new MBA hires in 2019 is definitely the highe...
該課程目的是介紹組織爲了提高勞動力生産潜力和滿足勞動力需求而采取的策略所依據的理論和概念，旨在讓學生獲得理解當代人力資源問題所需要的概念知識以及解决具體的人力資源問題的能力。
澳門位於中國經濟最為發達的珠江三角洲，該地區也是全世界最繁榮的地區之一，因此澳門大學享有得天獨厚的優勢。隨著大灣區的蓬勃發展，澳門大學大力發展前沿科學研究及跨學科課程，大學進入了前所未有的發展階段。工商管理學院新開辦的工商管理碩士課程正是澳門大學發展成果之一。該課程旨在加強高級管理人員的領導和管理能力，並將澳門獨特的多元文化商業環境與澳門大學嚴謹的學術標準相結合，提升學員的專業水平。
"In the MS/MBA Technological know-how Showcase, I shared our story and our mission with my classmates, our advisors, plus the broader MS/MBA community. Late hrs spent carrying out shopper interviews, programs submitted amongst MBA lessons, and our several pivots all felt click here fully worthwhile After i saw that my strategy had resonated with this particular group. As we settle into our experiments and MVP (nominal practical item) constructing this summertime, we are fired up to check out our formidable hopes for the longer term arrive at existence.
In having your Govt MBA at our Hong Kong small business university place, you can expect to achieve a powerful framework that should have an indelible effect on your full vocation.
Our faculty are renowned authorities inside their field and important players inside the income and nonprofit sectors, govt, and international companies. As mentors, They can be invested in your Skilled and educational results.
模擬企業經驗 模擬企業經驗的目的是評估你從工商管理碩士課程所得到的知識和技能的整合及應用能力。學生需要組成小組管理模擬企業，並且互相競爭，爭取行業成功。你有機會應用剛學過的技能及知識，並將他們提昇到一個新的水平。你必須分析模擬環境的經濟狀況，確保生產順利，了解產品與客戶的關係，運用會計數據去評估結果及支持 決定，確保營運資金，確定研發目標，推廣你的產品，管理你的員工團隊，並回應競爭。作為團隊的一員，你需要實施營運策略，並不時作出調整，從而獲得行業內競爭優勢，然後模擬企業在經過若干「年」的運營，你再分析策略結果。
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You’ll have to go ahead and take GMAT, however , you can make an application for a waiver, For those who have a number of years of Experienced experience or perhaps a demonstrated large standard of quantitative or analytical awareness.